NC GOTV Web App (Halifax-first) — Product Requirements

A phased plan for a lightweight, accessible tool that helps grassroots teams find, filter, and act on North Carolina voter targets.

One-page Summary

The NC GOTV Web App is a fast, mobile-friendly experience focused on helping organizers surface the right voter and address targets across North Carolina. Initial work centers on Halifax County, with phased expansion to cover statewide data and richer action tooling.

Primary Outcome

Deliver more timely, precise voter target lists and reliable Election-Day information to volunteers, driving turnout.

Phased Delivery

Phase 1 — MVP (Halifax County)

Blazing-fast fuzzy name search with filters across voter file and voter history attributes. Exportable results table with accessibility commitments.

Phase 2 — Polling Places & Precinct Lists

Add polling place data, precinct-based filters, list exports, and lightweight mapping to connect voters to their locations.

Phase 3 — Unregistered Voter Targeting

Compare AddressNC address points with voter registration data to surface households likely lacking registered voters.

Phase 4 — Expanded Action Tooling

Introduce canvass tools, early-vote tracking, multilingual support, analytics, and statewide rollout after Halifax success.

Who We Serve

Where to Go Next

Dig deeper into the goals, personas, and non-goals, or jump ahead to detailed requirements for each phase.