Goals
Find the Right People Fast
Enable fuzzy name search and intuitive filters so organizers can locate the correct voters or addresses using minimal input.
Minimize Data Friction
Deliver a no-training-required experience that is mobile-ready, supports keyboard navigation, and keeps high-contrast visuals at the forefront.
Export-Ready Outputs
Provide clean CSV and PDF outputs that volunteers can use immediately for canvassing and Election-Day operations.
Respect Privacy & Compliance
Operate within North Carolina data-sharing rules, preserving auditability and privacy expectations.
Non-Goals for Phase 1
- No bulk messaging or in-app dialer capabilities—exports are the only action surface.
- No predictive or proprietary scores; the MVP relies on deterministic filters and history.
- No multi-state support before Halifax County success and statewide readiness.
Personas
County Organizer
Power user responsible for building filtered lists, assigning turf, and coordinating turnout operations.
Volunteer
Casual user looking up voter records or polling locations in the field, often on a mobile device.
Data Lead
Administrator who refreshes data weekly, validates quality, and ensures exports align with policy.
Core Jobs to Be Done
- Target repeat voters: “I need everyone in Halifax who voted in 2020 but skipped 2022.”
- Surface polling logistics: “Give me a precinct list paired with the correct polling place address.” (Phase 2)
- Find likely unregistered households: “Show me addresses with no registered voter in this neighborhood.” (Phase 3)
Phase 1 Scope Snapshot
The MVP covers Halifax County with fuzzy search, robust filtering on voter-file and history fields, and exportable tables with accessibility built in. Subsequent phases build on this foundation to add precinct context, AddressNC insights, and action tooling.